Gallery Branding – Canada

Toronto gallery had a name. A hard to pronounce one. But it works by this name, long ago. Gallery had no visual standards, but great content: The grand masters, like Picasso, Dalí, Matisse, Rodin, Chagall… Hence the name: Cha(gal)(Da)Li Ro(din) (Pica)sso. No easy to remember, nor to visualize. So from a long journey of the logo birth procedure, via the gallery’s portal in Toronto, to their Exhibitions in Shanghai, via the marketing strategy planning, website design, coding and SEO in Canada and China to the PR representation of the company in Artfairs in various cities of China – we came a long way together in niche – but worldwide branding.. :)